Reporting on a recent study, Richard Florida tells us that online social networks actually tie us even more closely to people within geographic proximity: Their findings indicate that place and proximity continue to matter even in social media. Twitter doesn’t replace the networks that exist in the real world—it reinforces them and makes them stronger. …
It’s encouraging to see leadership coming from a government somewhere to protecting its citizens from having their online interactions turned into sausages in the online ad industry factory: In modernising the EU’s data protection rules, we believe that consumers must be more empowered than they are today. Users should be in control of their data. …
The Ad Contrarian puts a few more numbers around the trouble with Facebook I wrote about a few weeks ago. Ads on Facebook are very close to invisible. According to IT World the click-through rate for Facebook ads is about 5 in 10,000. That is astonishingly low. According to an unofficial insider at Facebook, the true …